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Dairy Women’s Network announces partnership with Xero & Figured

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Cam Anderson

Oct 15, 2021

We are incredibly excited to announce that Xero and Figured have partnered with Dairy Women’s Network (DWN), Aotearoa’s largest advocacy group for women in dairy. 

From its beginnings as a small group of female dairy farmers from the Waikato, DWN has expanded to an organisation of over 11,000 members across New Zealand. With a mission to empower women to achieve great things, the network has become an integral part of the rapidly growing dairy industry. 

“We’re pleased to formalise this partnership with Figured and Xero after working with them on many events already,” says DWN Chief Executive Jules Benton. “With the rise of on-farm technology, we know our members will get a lot of value from their combined knowledge around smart financial management and data-driven decision making.”

At Xero we’re passionate about supporting New Zealand’s agri sector. So, the opportunity to partner with one of the country’s leading female dairy networks was a no brainer.  This joint partnership reflects our commitment to empowering members to be both business leaders in farming and advocates of wellbeing. 

We know that often a lot of the bookkeeping and financial management sit with women in farming. This can be a major source of stress. That’s where our joint training and support comes in, as well as free access to mental health support for users through our Xero Assistance Programme.

Figured’s General Manager, John Gibson, says that whilst around 50% of New Zealand’s dairy farmers are now on Figured, there are still so many more that could benefit from a clearer picture of their farm’s financial health. 

“With all challenges dairy farmers face, from environmental planning to skill shortages, we want to make it easy for everyone to access accurate farm data, to see their options and more confidently plan for the future” he says.

One of the first events members will be able to enjoy will be the Xero and Figured two-day Tech Expo. The expo will introduce attendees to the different software and technology available and how they can improve the business of farming. We hope this will empower DWN member farmers to better understand how integrated technology can simplify administration and future-proof their business.

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