Nov 15, 2021 Small Business Resources
One step: Uncovering the mindsets and behaviours holding back small businesses
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One step
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Nov 15, 2021
One step: The psychology behind small businesses adopting or delaying technology
Accountants and bookkeepers know all too well that small business owners who embrace technology enjoy more efficiency, flexibility and even profitability than those who don’t. Despite knowing the benefits, many small businesses are still slow to adopt technology. At Xero, we sought to dive deeper into what’s truly holding them back. We’ve conducted a behavioural…
3 min read