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We’ve revamped Xero Product Ideas: Make your voice heard

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Nigel Piper

13 hours

LAST UPDATED: Jul 15, 2025

The Xero product ideas platform has long served as a treasure trove of insights, helping us figure out how we can make your experience with our products and features even better.

Recently, we’ve revamped Xero Product Ideas to create a clearer way for you to understand how your suggestions can directly impact Xero’s product development.

From seed to solution: The progress of your idea

Think of your idea as a seed. We want to show you its full journey, from inspiration  to becoming an active feature in Xero. We’ll make sure you’re clear on what we’re working on, and just as importantly, what we aren’t.

Ideas will now fall into one of these categories:

  • Submitted 
  • In review 
  • Existing functionality 
  • Feedback 
  • Gaining support 
  • Accepted 
  • In discovery 
  • In development 
  • Completed 
  • Not in pipeline 

When you submit an idea, our community team will review it. They’ll let you know if there are existing features that meet your needs or if we require more detail before it’s ready to share and gain support from other community members. 

While we’ve set some guidelines to help you frame strong ideas, please know that all your feedback is equally vital to us. Even if a post closes, we make sure all that valuable commentary is communicated back to our product teams for wider reporting and deeper insights.

Your voice matters: Guarantees and transparency

Product teams can pick up ideas for discovery or development at any point in their planning cycles. Trending ideas with considerable community support will be reviewed by our product teams and we will share the outcome of their evaluation with everyone that’s shown interest.  Accepted ideas will stay firmly on our product teams’ radar for reconsideration in their next planning cycle. 

Ultimately we know you’re most interested in seeing your ideas come to life (we are too). We love sharing when community-driven features are completed. Last year alone, we released features that met the needs of over 360 ideas instigated by the community.

Being clear and up-front is also very important to us. If an idea isn’t something we’re currently planning to work on, we’ll address that openly. This ensures you have the transparency you need to make the right choices for your business.

To help make  the ideas that are bubbling more visible, our community team will be taking a more active role in moderating and housekeeping. They’ll be tidying up, archiving ideas that have gone stale or haven’t gained momentum, making it easier for valuable contributions to shine.

We’re incredibly excited about the improvements we’ve made to the Xero product ideas platform to make it an even more powerful tool for co-creation. Your ideas truly are the seeds of our future innovations; we’re committed to nurturing them and ensuring your voice continues to shape the Xero you know and love.

Ready to share your next idea, big or small? Head over to Xero Product Ideas and let us know what you think!

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