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	<title>Comments on: One secret to our success</title>
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	<link>http://blog.xero.com/2009/03/one-secret-to-our-success/</link>
	<description>Xero Accounting Software</description>
	<lastBuildDate>Thu, 09 Feb 2012 06:30:47 +0000</lastBuildDate>
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		<title>By: Fletcher Cargill</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-12699</link>
		<dc:creator>Fletcher Cargill</dc:creator>
		<pubDate>Thu, 06 Jan 2011 15:03:34 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-12699</guid>
		<description>21 months later, it is evident in using Xero how much care and attention goes into the usability and design of the application, and how this care extends not only to the HTML but also to the runtime Flash that Xero&#039;s customers see and use every day.

In this age of commodity Flash component libraries, how do you ensure that the prototype you design can be effectively implemented, without either compromising on the design when using off-the-shelf components, or compromising on the timescale/cost through having to develop your own Flash components? In particular your zooming flash charts are such a huge boon to usability it is difficult to see how your design could do without them, and yet I&#039;m just not sure such things are available from component vendors.</description>
		<content:encoded><![CDATA[<p>21 months later, it is evident in using Xero how much care and attention goes into the usability and design of the application, and how this care extends not only to the HTML but also to the runtime Flash that Xero&#8217;s customers see and use every day.</p>
<p>In this age of commodity Flash component libraries, how do you ensure that the prototype you design can be effectively implemented, without either compromising on the design when using off-the-shelf components, or compromising on the timescale/cost through having to develop your own Flash components? In particular your zooming flash charts are such a huge boon to usability it is difficult to see how your design could do without them, and yet I&#8217;m just not sure such things are available from component vendors.</p>
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		<title>By: Revue de presse &#124; Simple Entrepreneur</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-2829</link>
		<dc:creator>Revue de presse &#124; Simple Entrepreneur</dc:creator>
		<pubDate>Thu, 17 Sep 2009 05:09:24 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-2829</guid>
		<description>[...] One secret to our success L&#8217;auteur dévoile ici la méthodologie qu&#8217;il utilise dans le cadre du développement d&#8217;une application web complexe. Cette méthodologie est basée sur un prototypage rapide à partir de screenflows, sans jamais rédiger de spécifications. [...]</description>
		<content:encoded><![CDATA[<p>[...] One secret to our success L&#8217;auteur dévoile ici la méthodologie qu&#8217;il utilise dans le cadre du développement d&#8217;une application web complexe. Cette méthodologie est basée sur un prototypage rapide à partir de screenflows, sans jamais rédiger de spécifications. [...]</p>
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	<item>
		<title>By: Skyrize ›› Workshops to improve online experiences &#187; Fake it till you make it</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-2203</link>
		<dc:creator>Skyrize ›› Workshops to improve online experiences &#187; Fake it till you make it</dc:creator>
		<pubDate>Sat, 27 Jun 2009 04:20:37 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-2203</guid>
		<description>[...] without having been to the session, but lots of people have asked me to share it. Read this post on agile design for a more detailed description of our process at Xero. Rapid Prototyping Using Flash at Web 2.0 [...]</description>
		<content:encoded><![CDATA[<p>[...] without having been to the session, but lots of people have asked me to share it. Read this post on agile design for a more detailed description of our process at Xero. Rapid Prototyping Using Flash at Web 2.0 [...]</p>
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		<title>By: Bethany</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-2017</link>
		<dc:creator>Bethany</dc:creator>
		<pubDate>Wed, 27 May 2009 21:26:59 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-2017</guid>
		<description>What??? Think through your vision BEFORE burning through lots of cash in development? (sorry)

I loved the post.  Getting entrepreneurs to actually do this is another story.  Kudos to Xero!</description>
		<content:encoded><![CDATA[<p>What??? Think through your vision BEFORE burning through lots of cash in development? (sorry)</p>
<p>I loved the post.  Getting entrepreneurs to actually do this is another story.  Kudos to Xero!</p>
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		<title>By: Online accounting software news from Xero &#187; Blog Archive &#187; What does triple-equals mean?</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1810</link>
		<dc:creator>Online accounting software news from Xero &#187; Blog Archive &#187; What does triple-equals mean?</dc:creator>
		<pubDate>Fri, 24 Apr 2009 08:47:59 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1810</guid>
		<description>[...] different technologies and applying them to complex interface problems (usually brought on by our design team). Fortunately for me I absolutely love trying to solve [...]</description>
		<content:encoded><![CDATA[<p>[...] different technologies and applying them to complex interface problems (usually brought on by our design team). Fortunately for me I absolutely love trying to solve [...]</p>
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		<title>By: Xero &#124; News about online accounting software for small business &#187; Blog Archive &#187; Nice to be back</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1765</link>
		<dc:creator>Xero &#124; News about online accounting software for small business &#187; Blog Archive &#187; Nice to be back</dc:creator>
		<pubDate>Mon, 20 Apr 2009 02:44:57 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1765</guid>
		<description>[...] without having been to the session, but lots of people have asked me to share it. Read this post on agile design for a more detailed description of our process. Rapid Prototyping Using Flash at Web 2.0 Expo View [...]</description>
		<content:encoded><![CDATA[<p>[...] without having been to the session, but lots of people have asked me to share it. Read this post on agile design for a more detailed description of our process. Rapid Prototyping Using Flash at Web 2.0 Expo View [...]</p>
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		<title>By: Karl Hardisty</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1730</link>
		<dc:creator>Karl Hardisty</dc:creator>
		<pubDate>Sun, 12 Apr 2009 03:50:57 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1730</guid>
		<description>Philip, an excellent write up, which is easy to understand and stays on topic.  

Interesting to see that 37 Signals is an inspiration to you (as they have been to us).  We use 37 Signals products ourselves, and have recommended them to many of our clients, friends, family, and helped people get going with them.  We will take a closer look at Xero, and this may well be the next SaaS product we&#039;ll be recommending.</description>
		<content:encoded><![CDATA[<p>Philip, an excellent write up, which is easy to understand and stays on topic.  </p>
<p>Interesting to see that 37 Signals is an inspiration to you (as they have been to us).  We use 37 Signals products ourselves, and have recommended them to many of our clients, friends, family, and helped people get going with them.  We will take a closer look at Xero, and this may well be the next SaaS product we&#8217;ll be recommending.</p>
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		<title>By: Xero vs MYOB - A comparison &#124; Euroasia: Language, Culture and Travel</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1656</link>
		<dc:creator>Xero vs MYOB - A comparison &#124; Euroasia: Language, Culture and Travel</dc:creator>
		<pubDate>Sun, 05 Apr 2009 18:25:17 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1656</guid>
		<description>[...] employed an &#8220;agile design and development&#8221; process to build their business. I like their story. Doubled their client base in the last 6 [...]</description>
		<content:encoded><![CDATA[<p>[...] employed an &#8220;agile design and development&#8221; process to build their business. I like their story. Doubled their client base in the last 6 [...]</p>
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		<title>By: The Distiller &#187; Blog Archive &#187; Xero on agile software development</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1644</link>
		<dc:creator>The Distiller &#187; Blog Archive &#187; Xero on agile software development</dc:creator>
		<pubDate>Thu, 02 Apr 2009 22:52:41 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1644</guid>
		<description>[...] http://blog.xero.com/2009/03/one-secret-to-our-success/  var addthis_pub=&quot;juliancox&quot;; [...]</description>
		<content:encoded><![CDATA[<p>[...] <a href="http://blog.xero.com/2009/03/one-secret-to-our-success/" rel="nofollow">http://blog.xero.com/2009/03/one-secret-to-our-success/</a>  var addthis_pub=&#8221;juliancox&#8221;; [...]</p>
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		<title>By: Adam</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1604</link>
		<dc:creator>Adam</dc:creator>
		<pubDate>Fri, 27 Mar 2009 11:29:46 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1604</guid>
		<description>Awesome write up. I&#039;m looking forward to seeing the videos of the Web2.0 conference talk.

Maybe a time-lapse screen cast of the process from beginning to end?

Having worked in both the Xero and Agile methods, I far prefer the Xero approach... less PM heavy, and giving more power to the creatives (developers and designers).</description>
		<content:encoded><![CDATA[<p>Awesome write up. I&#8217;m looking forward to seeing the videos of the Web2.0 conference talk.</p>
<p>Maybe a time-lapse screen cast of the process from beginning to end?</p>
<p>Having worked in both the Xero and Agile methods, I far prefer the Xero approach&#8230; less PM heavy, and giving more power to the creatives (developers and designers).</p>
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		<title>By: The secret to Xero&#8217;s success &#171; Simpler is better</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1596</link>
		<dc:creator>The secret to Xero&#8217;s success &#171; Simpler is better</dc:creator>
		<pubDate>Thu, 26 Mar 2009 08:48:15 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1596</guid>
		<description>[...] best application user interfaces, talking about one of the secrets to their success on their blog, One secret to our success. To quote: In our methodology, the prototype is the specification. It speaks for itself. Our [...]</description>
		<content:encoded><![CDATA[<p>[...] best application user interfaces, talking about one of the secrets to their success on their blog, One secret to our success. To quote: In our methodology, the prototype is the specification. It speaks for itself. Our [...]</p>
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		<title>By: Philip Fierlinger</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1591</link>
		<dc:creator>Philip Fierlinger</dc:creator>
		<pubDate>Thu, 26 Mar 2009 04:08:21 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1591</guid>
		<description>@chris @richard We use Flash to do the screenflows. You could theoretically use tools like Photoshop, Visio, PDF or Powerpoint. 

The reasons we use Flash:

• It&#039;s a great drawing tool, so you can do simple graphics for lo-fi prototypes, or pixel perfect hi-res, production ready graphics 

• Flash is timeline based, so you can preview the user experience from start to finish as if it were a movie or slideshow. This makes a HUGE difference when you&#039;re developing and refining concepts.

• Flash has an object Library, so you can re-use your common design widgets (menus, buttons, images, etc) and edit them across your entire prototype in an instant.

• Flash files are easy to publish and share over the web. At Xero, we built a wiki where we publish and share all our prototypes. So anyone on the team can just fire up their browser and easily view the prototypes.

The way we use Flash for screenflows utilizes only a tiny fraction of the simplest features in Flash. The only code we write is gotoAndStop(&quot;frame&quot;) to navigate back/next through the screenflow.

Hope that helps.</description>
		<content:encoded><![CDATA[<p>@chris @richard We use Flash to do the screenflows. You could theoretically use tools like Photoshop, Visio, PDF or Powerpoint. </p>
<p>The reasons we use Flash:</p>
<p>• It&#8217;s a great drawing tool, so you can do simple graphics for lo-fi prototypes, or pixel perfect hi-res, production ready graphics </p>
<p>• Flash is timeline based, so you can preview the user experience from start to finish as if it were a movie or slideshow. This makes a HUGE difference when you&#8217;re developing and refining concepts.</p>
<p>• Flash has an object Library, so you can re-use your common design widgets (menus, buttons, images, etc) and edit them across your entire prototype in an instant.</p>
<p>• Flash files are easy to publish and share over the web. At Xero, we built a wiki where we publish and share all our prototypes. So anyone on the team can just fire up their browser and easily view the prototypes.</p>
<p>The way we use Flash for screenflows utilizes only a tiny fraction of the simplest features in Flash. The only code we write is gotoAndStop(&#8220;frame&#8221;) to navigate back/next through the screenflow.</p>
<p>Hope that helps.</p>
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		<title>By: Philip Fierlinger</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1590</link>
		<dc:creator>Philip Fierlinger</dc:creator>
		<pubDate>Thu, 26 Mar 2009 00:52:14 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1590</guid>
		<description>@miki Great questions. This process actually came from hardware. I have a degree in industrial design, a field that pioneered rapid prototyping (just replace screens with foam models).

Prototyping is just a way to communicate an idea so that other people &#039;get it&#039;. Anyone with an idea can do a simple prototype and achieve wonders.

To do a refined, production ready prototype does takes design skill. But you always get a designer to design, right?

Some people learning this method are suspicious that anything so fast and easy can be effective. Those who have tried it, swear by it (developers, designers, project managers, clients alike).</description>
		<content:encoded><![CDATA[<p>@miki Great questions. This process actually came from hardware. I have a degree in industrial design, a field that pioneered rapid prototyping (just replace screens with foam models).</p>
<p>Prototyping is just a way to communicate an idea so that other people &#8216;get it&#8217;. Anyone with an idea can do a simple prototype and achieve wonders.</p>
<p>To do a refined, production ready prototype does takes design skill. But you always get a designer to design, right?</p>
<p>Some people learning this method are suspicious that anything so fast and easy can be effective. Those who have tried it, swear by it (developers, designers, project managers, clients alike).</p>
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		<title>By: Sandy Mamoli</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1589</link>
		<dc:creator>Sandy Mamoli</dc:creator>
		<pubDate>Thu, 26 Mar 2009 00:44:50 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1589</guid>
		<description>Really cool post! 

Thanks for writing it ... :-)</description>
		<content:encoded><![CDATA[<p>Really cool post! </p>
<p>Thanks for writing it &#8230; <img src='http://blog.xero.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>By: Xero - Agile and Design Led &#124; Kelvin Hartnall</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1588</link>
		<dc:creator>Xero - Agile and Design Led &#124; Kelvin Hartnall</dc:creator>
		<pubDate>Thu, 26 Mar 2009 00:35:11 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1588</guid>
		<description>[...] Excellent post by Philip Fierlinger’s post on the Xero blog. He discusses the Xero approach to software, being agile, design led, and using rapid prototyping. [...]</description>
		<content:encoded><![CDATA[<p>[...] Excellent post by Philip Fierlinger’s post on the Xero blog. He discusses the Xero approach to software, being agile, design led, and using rapid prototyping. [...]</p>
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		<title>By: Richard Clark</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1586</link>
		<dc:creator>Richard Clark</dc:creator>
		<pubDate>Wed, 25 Mar 2009 23:57:15 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1586</guid>
		<description>Do you guys use tools for doing the screen flows or just write &#039;em up manually? There&#039;s quite a few interesting toolkits out there but I admit none of them have really caught me yet.</description>
		<content:encoded><![CDATA[<p>Do you guys use tools for doing the screen flows or just write &#8216;em up manually? There&#8217;s quite a few interesting toolkits out there but I admit none of them have really caught me yet.</p>
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		<title>By: Chris</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1585</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Wed, 25 Mar 2009 23:32:52 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1585</guid>
		<description>Great to hear a bit more about how you develop, I love this approach. Could you expand a bit on what tools you use to create your screenflows?

Thanks
Chris</description>
		<content:encoded><![CDATA[<p>Great to hear a bit more about how you develop, I love this approach. Could you expand a bit on what tools you use to create your screenflows?</p>
<p>Thanks<br />
Chris</p>
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		<title>By: Miki Szikszai</title>
		<link>http://blog.xero.com/2009/03/one-secret-to-our-success/comment-page-1/#comment-1584</link>
		<dc:creator>Miki Szikszai</dc:creator>
		<pubDate>Wed, 25 Mar 2009 23:27:14 +0000</pubDate>
		<guid isPermaLink="false">http://blog.xero.com/?p=4410#comment-1584</guid>
		<description>Philip

Killer post - love it.

Do you think this process is just as applicable to hardware as well as software?
What do you need to look for in terms of people to establish this type of capability in house - my assumption is that this will be somewhat un-natural for lots of people, business oriented and technically oriented. Do you have to go through a &#039;everything you have learned, you need to unlearn&#039; experience to make this work?

Cheers

Miki</description>
		<content:encoded><![CDATA[<p>Philip</p>
<p>Killer post &#8211; love it.</p>
<p>Do you think this process is just as applicable to hardware as well as software?<br />
What do you need to look for in terms of people to establish this type of capability in house &#8211; my assumption is that this will be somewhat un-natural for lots of people, business oriented and technically oriented. Do you have to go through a &#8216;everything you have learned, you need to unlearn&#8217; experience to make this work?</p>
<p>Cheers</p>
<p>Miki</p>
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